Lex and leo apartments building 2
Turn your pool side into a memorable experience for your visitor & residents
We were initially brought in by Lex & Leo Apartments to design and install a custom mural for one of their rooftop pool amenities. The goal was to transform a blank exterior poolside wall into a visually engaging feature that aligned with the property’s design aesthetic and enhanced the resident experience.
Case study
The Issue
Lex & Leo Apartments in Washington DC had two rooftop pool amenity spaces that lacked visual identity and did not reflect the quality of the property’s interior design. Both rooftop areas featured large blank poolside spaces that felt empty, creating a missed opportunity to enhance the resident experience through custom mural design.
Without a focal point or sense of place, the rooftop pools felt disconnected from the property’s branding and overall aesthetic. The spaces needed a custom apartment mural that would introduce color, character, and a memorable visual experience for residents and guests while elevating the atmosphere of these highly trafficked community areas.
The Solution
After the first custom mural was completed, the response was overwhelmingly positive. The design successfully brought energy, identity, and cohesion to the space while creating a memorable focal point for residents and guests.
Building Two was experiencing many of the same challenges as the first rooftop amenity area—large blank walls, limited visual interest, and a lack of connection to the property’s overall branding. Because the first mural had such a strong impact, the Lex & Leo team decided to extend the concept to their second rooftop pool.
We adapted the custom mural design for the new space, creating consistency between both rooftop amenities while giving each location its own unique character. Together, the two mural installations helped strengthen the property’s visual identity, elevate the resident experience, and transform underutilized walls into vibrant destinations within the community.
